Episode 200

full
Published on:

21st Jun 2024

The 5 Mistakes Group Program Marketers Make That Prevents Client Results & Retention

Let's dive into the challenges faced by group program leaders/marketers when it comes to having clients become 'Lifers'.

There's a shift towards prioritizing client retention as essential for long-term business sustainability amidst increasing competition from media outlets and social media algorithms. Also expanded upon is the significance of client retention in generating reliable monthly recurring revenue and maintaining a positive brand reputation.

The evolution of launching techniques over the years, impacted by social media volatility, is discussed alongside five key mistakes hindering client retention.

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HIGHLIGHTS:

6:44 Changing Landscape of Marketing

13:20 Building Trust with Clients

16:42 5 Mistakes List

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Show artwork for Built to Last

About the Podcast

Built to Last
Honest Conversations About Marriage, Motherhood and Business
Ever wanted to hear how powerful women leaders are building their legacy businesses while also balancing marriage and motherhood all done in a fulfilling, joyful, and sustainable way? That’s exactly what Megan and her guests will do. Life can be overwhelming and the day-to-day roles and responsibilities can leave you wondering if you’ve got what it takes to build your dreams.
Tune in each week to learn from Megan Huber, a former high school teacher and Director of Programs for an international coaching company turned business growth consultant and leadership mentor for women entrepreneurs building world-changing empires.
In each episode, Megan will give you the permission, motivation, and tips & tools to step into the role of CEO of your legacy business while also navigating life as a happy wife and Mom.
She’ll also be interviewing powerful women leaders and entrepreneurs to give listeners an inside scoop into what it really looks like to build a business while living a life truly aligned with your family and overall life values.