Episode 90

full
Published on:

16th Aug 2022

Recognizing the Perfect Fit Client for Your Online Course with Verity Sangan

Whether you’re getting started or you’re a veteran business owner, each time you develop a new program or offer, with it comes a new and different ideal client.

And when it comes to leading a group of clients through the same course curriculum, nearly every decision you make from marketing to sales to course delivery stems from identifying the ideal client and knowing her exceptionally well.

Sure, we can all make an impact on many different people at various points in their journey. However, when it comes to course creation, each client needs to be at the same starting point.

Connect with Verity and learn more about her course, mastermind, and one-on-one online course coaching at www.veritysangan.com

10:01 - the cost of a program doesn't equate to showing up

17:39 - defining a course vs a program

21:45 - tips for leaders that have participants that stop showing up

29:38 - let's talk 'ideal client' again

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Show artwork for Built to Last

About the Podcast

Built to Last
Honest Conversations About Marriage, Motherhood and Business
Ever wanted to hear how powerful women leaders are building their legacy businesses while also balancing marriage and motherhood all done in a fulfilling, joyful, and sustainable way? That’s exactly what Megan and her guests will do. Life can be overwhelming and the day-to-day roles and responsibilities can leave you wondering if you’ve got what it takes to build your dreams.
Tune in each week to learn from Megan Huber, a former high school teacher and Director of Programs for an international coaching company turned business growth consultant and leadership mentor for women entrepreneurs building world-changing empires.
In each episode, Megan will give you the permission, motivation, and tips & tools to step into the role of CEO of your legacy business while also navigating life as a happy wife and Mom.
She’ll also be interviewing powerful women leaders and entrepreneurs to give listeners an inside scoop into what it really looks like to build a business while living a life truly aligned with your family and overall life values.