Marketing Will No Longer Differentiate Your Group Coaching Program
For the past decade or so, exceptional marketing has been the Queen differentiator for group program marketers.
The hype, scarcity, urgency, list of bonuses, price increases, and glowing testimonials have vacuumed hundreds and thousands of enthusiastic people into large scale group programs. To the tune of generating many marketers tens of millions of dollars.
I believe the tides are turning and will drastically turn throughout the remainder of this decade.
Client experience, student (adult) learning, personalization, culture, and accommodating various learning/processing styles is going to be the next big differentiator for group coaching programs moving forward.
Mind bending marketing is being dethroned and a new Queen is in town.
Send me the word GROUPS on IG or FB for more information about our upcoming workshop: How to Double Your Group Program Revenue Without Burnout.
Send me an email at info@structuredfreedom.com if your group program(s) are already generating seven figures and you’d like to explore private consulting services and become the best in class among group programs.
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